Preppy eclecticism as a way of being. Soul fashion and streetwear attitude. Denim and silk blouses, bad girl.Classical materials but daily variations. Envers satin and jersey, only apparently opposed. Soft and contemporary silhouette. Embroidery and floral prints, necklines at the back. Strong colors: red, yellow and emerald green.

Masculine tones: military, navy blue, aviation, heather gray. Feminine nuance: mauve, blush, brick and ivory. Key items of the male wardrobe interpreted in a contemporary way.The duffel is the new outerwear, knitwear and fabric point. The trench becomes military, but with details in sweatshirt and denim.The male classic outfit is interrupted by t-shirts and sweatshirts. The oxford shirt stands on leggings and gold skirts.

Photographer: Federica Simoni
Model: Zuza Stankiewicz
Hair: Marco Minunno
Make-Up: Gaia Brigida

Courtesy of Semicouture

Semicouture Fall Winter 2017 Campaign Film