Discover Prada Cloudbust Spring Summer 2018 advertising campaign in 3 cities, from 3 unique perspectives, in Seoul, Moskow and New York.

For Cloudbust Landing, young photographers and friends hang out in their favorite city spots, captured on photography – a nod to the origins of #Prada’s fashion sneaker revolution started in the 90s.

Related: Prada | ‘Real Life Comix’ Spring 2018 Ad Campaign by Stellar Leuna

Courtesy of Prada

'Cloudbust' Campaign | Seoul

'Cloudbust' Campaign | NYC

'Cloudbust' Campaign | Moskow