Prada continues its animated themed campaign for Spring 2018 through a release of comic book videos by female illustrator Stellar Leuna. In a series of three stories Leuna empowers a diverse team of women by the swiftness of her pen.

Set in the surreal comic world of Prada SS18, the journeys of three daring women are revealed in a story promoting female strength and unity. The presence of a mystical panther, embodying their fearlessness and will, helps the women to realise their inner powers.

Related: Prada | SS2018 Women’s Advertising Campaign – “Real Life Comix”

The real life campaign, filmed on the streets of Los Angeles transforms into a digital world where a heroine and a black panther conquer the night with electrifying force. As a side kick to the female protagonist the black panther empowers her to use her senses to fight the chaotic forces and elements that are disrupting the city. The heroine breaks the chains and unleashes the power of the panther to restore peace to the city.

Illustration: Stellar Leuna
Animation: Traum Inc.
Creative Direction: DJA
Film: Willy Vanderperre
Music & Sound Design: L-Vis 1990

Courtesy of Prada

365, Prada Spring/Summer 2018 Advertising Campaign - "Real Life Comix"