H&M readies for the sunny weather with the launch of its Summer 2017 campaign. The Swedish fashion brand taps rising stars of the modeling world including Anna Mila Guyenz, Birgit Kos, Luna Bijl, Maartje Verhoef and Mayowa Nicholas. The group soaks up the sun in chic ensembles with lightweight dresses, strappy bikinis and elegant rompers. For accessories, H&M offers up straw hats, aviator sunglasses and crossbody bags.

Related: H&M | Summer Party Dresses 2017 Lookbook
Related: H&M | Urban Summer 2017 Ad Campaign

Courtesy of H&M

This year’s summer fashion campaign captures the spirit of wanderlust and sun-drenched, carefree days. Be inspired and discover the hot new collection in stores and at hm.com.