Discover new Desigual Collection ‘Exotic Jeans’ advertising campaign, new Exotic Jeans collection is ready to be found, explored and danced in again.

A feminine love story between girls with their own personalities and their own style of denim jacket. Ready to find yours?

Blue, green or blue? Strech or bomber? Don’t forget to get yours, it’s made with love and with the character that defines Desigual. Your jeans are also waiting for you – from skinny to boyfriend, ripped or slim.

Related: Desigual | 1984 Heritage Style Summer 2017

Courtesy of Desigual

To the rhythm of Lia Kim – Urban, vibrant and extremely original. That’s Lia, the Korean queen of ‘Popping’: the dance made to conquer the streets… just like her jacket! Check it out.

Lameka Fox’s playful side – Who says you can’t be sophisticated and have fun? Strong, charismatic Italian American model, Lameka Fox, is living proof that you can, and chose this jacket as her favourite.

Robyn Bevan’s trends – With her free romantic spirit, the young dancer Robyn Bevan is a self-declared lover of sports and trends, a combination she found perfectly reflected in this jacket.

Lia Kim’s jewel – Lia’s elegance mingles with truly fun movements when she dances. Just like this jacket that she fell in love with, which combines sophistication with an urban touch. Check it out!

Lameka Fox‘s must-have – The Italian American model blew us away with her combination of elegance and gentleness. A combination echoed in this blue denim jacket with its classic cut and romantic twist.